To inspire present & future startup founders to build on AWS, we developed Prove What’s Possible as AWS Startups’ global brand platform.

Demonstrating how startup founders prove what’s possible through AWS technology.

We curated all Prove What’s Possible content under the first-ever AWS Startups’ content hub complete with biography films, a podcast series, nationally recognised research and technical tools.

All designed to inspire everyone to prove what's possible with the power of the cloud.

On launch, Billion Dollar Napkin ranked in the top 10 technology podcasts category on Apple Podcasts and together our biography film series has since inspired millions of views.

We are now working on follow-up campaigns with our client to inspire even more startup founders to take the leap.

Prove What’s Possible with AWS

Agency: TBWA Sydney
Client: Amazon Web Services